Mass Markets · Home Services
Dashboard

Home Services — HVAC Protection

Houston, TX · HVAC Service Plan · Home Services

Acquire home services customers for HVAC protection in Central MD + Houston.

Campaign ReadoutMid-funnel$120,000 budgetJan 1, 2026Mar 31, 2026
Spend
$38,900
Enrollments
90
Cost / Enrollment
$432
CTR
6.60%

Campaign Workflow

Approve the brief to unlock the next stages — each gate enables what follows

Campaign Brief
Market & Audience Intelligence
Locked — requires brief approved
Channel & Budget Optimizer
Locked — requires brief approved
Creative Studio
Locked — requires channel & budget approved
Copy Generator
Locked — requires channel & budget approved
Insight & Recommendations
Locked — requires brief approved + performance data
54
Readiness

Campaign Readiness

Composite of six dimensions — what's ready to progress and what needs work

Brief completeness70
6/6 core fields + 0 source(s).
Audience confidence20
No grounding sources linked yet.
Budget assumption quality70
Budget set, 1 metric row(s).
Creative claim-risk status40
No creative generated yet.
Copy approval status25
Nothing in review yet.
Measurement plan completeness100
Performance data present.

Sources

0 grounding this workspace

No sources linked.

Creative

0 assets

No creative yet.

Decision Trail

Auditable history for this campaign

No decision-trail entries yet.

Artifacts & versions

Generated briefs, market intel, budget plans & reports — newest first

No artifacts yet — generate a brief, market intel, or budget plan (with persist) to version them here.